BEAUTIFUL FORM, PERFECT FUNCTION.


We create beautifully-crafted brands that stand out from the crowd – and perfect function comes as standard.

About

Company


Overview

Happy is a globally-functional strategic brand consulting firm. At Happy, we work at the intersection of business, fact analysis and brand strategy. We understand the importance of 'the brand' and its role as a key driver of your business.

Minding your business, that's our business.

From 2003, Happy Strategic Brand Consulting has been helping brands promote themselves successfully worldwide. Headquartered in Coimbatore, India, Happy has presence in Japan, North America, France, UAE, Singapore, Australia and Great Britain. Since our inception, we have firmly believed and invested in the areas of high quality and stringent process implementation. With firm footing in the areas of brand strategy and creative production, Happy has been and will continue providing customer centered solutions. As part of our continuing quality initiatives we are also rolling out Six-Sigma for some of our more intrinsic critical processes.

Make an Enquiry Now

Happy Strategic Brand Consulting offers top of the line services in the areas of Strategic Brand Consulting and Creative Production. Our end to end services can fit into any business model and we are always one phone call away. We have over 300 years of experience in our Analysts.




Happy has considerable expertise in the area of strategic brand consulting across continental borders. Our choice domains are

  • Architect Boe

    Architect Boe

    Healthcare & Hospitality

  • Architect Boe

    Architect Boe

    Media & Entertainment

  • Architect Boe

    Architect Boe

    Textiles &
    Fashion

  • Architect Boe

    Architect Boe

    Construction & Real Estate

  • Architect Boe

    Architect Boe

    Manufacturing & Engineering

  • Architect Boe

    Architect Boe

    Food Processing & Beverages

With empirical data, collected from our projects and domain specific analysts, we can give you that added edge in the form of expertise derived directly from what the industry has to offer. This we believe will help you and your vendor achieve optimum yield in the form of incremental market share.

branding 95%
web development 80%
events 85%
designing 95%

YOUR ADVANTAGE

6 domains of expertise

Brand leaders as Analysts

Unique business model to reduce overall costing (Improved ROI on overall benefits)

A state-of-the-art process tracker (for 100% transparency of operations)

Multilingual services (Localization available in over 150 languages)

Help FDI related creative branding services in countries of presence

Presence in 8 countries

Over 10 national level award winning vendors

Choice designers for every domain of expertise

24x7 Telephonic support for Clients

Services

Customised Delivery


Our Services

we are specialized in every segment

  • GRAPHIC DESIGN

    Sophisticated artistic

    Graphic designers with years of experience to develop creative’s that will suit your brand design

    Learn more
  • E-COMMERCE WEBSITES

    Online portal

    Slick ui/ux designs with custom coding on various platforms to launch your presence online

    Learn more
  • BRANDING

    Creative assets

    Embark upon enhancing your brand through our strategic brand consulting process

    Learn more
  • CORPORATE FILM & TVC

    Audio visual route

    Enhance your brand visibility through our professional audio video production

    Learn more
  • PACKAGING & PRINTING

    Customise solution

    We provide a variety of innovative solutions for printing & packaging for our clients.

    Learn more

Creatives That Work

AFTER ALL, HOLDING YOUR BRAND PROMISE IS OUR BUSINESS

  • David Walsh

    Websites

  • David Walsh

    Search Engine Optimization (S.E.O)

  • David Walsh

    Social Media Application

  • David Walsh

    Mobile Application

  • David Walsh

    Flash Presentation

  • David Walsh

    Print Designs

  • David Walsh

    Logo Design

  • David Walsh

    Illustrations

  • David Walsh

    Brochure Designing

  • Poster Designs

  • David Walsh

    Press advt

  • David Walsh

    Invitation Designs

  • David Walsh

    Stationery Kit

  • David Walsh

    Photoshoots

  • Package Design

What We Do

We Imagine, Create, Challenge, Analyse, Produce, Sketch, Design, Architect, Develop, Write, Name, Innovate, Photograph, Research, Render, Build, Record, Code, Test, Publish, Play, Advertise, Attract, Promote, Engage, Activate, Acquire, Retain, Track, Measure and Optimize!

Solution

360 ° Branding


Process



Packages

  • Corporate

    Corporate

    The primary factor in being a successful corporate today is alignment. Alignment, of your position to your target audience's perception.

    Learn more
  • Retail

    Store Branding

    A retail experience is heavily motivation driven. It is all about how customized you make your space for your customer.

    Learn more
  • Technology

    Information Technology

    The advent of web 2.0 has marked a new era in the IT world. We launch web applications that are launched into today's global village.

    Learn more
  • Service

    Service Enhancement

    A product consisting predominantly of intangible values. Making service easier to buy and sell and be recognised in the market

    Learn more
  • Events

    Activation Branding

    Event branding will enhance the visitors as well as help in placing and launching the brand into a particular segment.

    Learn more
  • Product

    Product Placement

    Practically this involves managing the tangible and intangible aspects of the brand. Making effective packaging and communications collaterals.

    Learn more
  • BRAND PROGNOSIS

    About
    Brand Study

    It is an iterative procedure that ensures that your brand lives up to the brand promise. We develop unforgetable brand stories

    Learn more
  • MIND READ

    About
    Market Study

    It is the process to understand Essence of target audience, the current trends, Emotional quotient and Market demand

    Learn more
  • SENSE SQUARED

    About
    Sensory Branding

    It is an analysis of the 5 human senses. It involves study of how clients co-relate the 5 senses to your brand experience.

    Learn more
  • SMART WRAP

    About
    Packaging Solutions

    In a world of similarity, it pays to be different. It is all about product packaging and design.

    Learn more
  • SOUND HORN

    About
    Advertising Campaign

    Communicate across all platforms, across all media. A campaign set to market your product

    Learn more
  • KICK START

    About
    Start-up Solutions

    Branding, ideation and launch of your Startup company. Everything required to launch and take off

    Learn more
  • BRAND AID

    Branding Solutions

    Monthly retainer fee to handle your brand in all segments and platforms. 360 Degree branding solution.

    Learn more
  • BRAND ALIGN

    Synchronise Within

    Align your company on its vision and values. Develop seamless collaterals to enhance the same

    Learn more
  • HUMAN SYNC

    Intangibles Branding

    Human resource and internal brand alignment solutions to ensure increased market value to your company.

    Learn more
  • MOBAPPY

    Mobile application

    The mobile revolution has spawned off new opportunities for all industries. The added edge of involving the customer has a new dimension to product development.

    Learn more
  • SOLV-E

    Web Development

    Our Solv E program is about catering to your every need in the World Wide Web. Solv E is a software model spawned web application development system.

    Learn more
  • WEBCOM

    Digital Marketing

    Our webcom program is about marketing your presence online. Social media integration, digital marketing, direct mailers and search engine optimisation.

    Learn more
folio

Sample Works


Process

Brand Prognosis™
Our proven BRAND PROGNOSIS™ is a four pronged approach. We take into consideration,


Portfolio+

Branding for OnederGarments

May 21, 2016

logo design | Interior designs

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

×
Portfolio+

Branding for Ultimate Bikes

March 09, 2016

logo design | Interior designs

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

×
Portfolio+

Branding for SCM Spinners

May 17, 2016

logo design | Interior designs

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

×
Portfolio+

Book for Maritime Heritage of India

Febuary 09, 2016

logo design | Interior designs

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

×
Portfolio+

Online Shopping for Everton Tea Italy

June 27, 2015

logo design | Interior designs

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

×
Portfolio+

Branding for Savyarasa Restaurant on Pune

July 23, 2015

logo design | Interior designs

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

×
Portfolio+

Branding for Bed Linen

September 23, 2015

logo design | Interior designs

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

×
Portfolio+

Book for Indian Naval Academy Ezhimala

November 23, 2014

logo design | Interior designs

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

×
Portfolio+

Branding for Suntips Tea

November 14, 2014

logo design | Interior designs

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

×
Portfolio+

Identity design for a trading company in Dubai

January 5, 2014

Logo | Stationery Kit | Marketing Kit | Website

A trading company needs to effectively showcase professionalism in their communication system. Hence the use of mild cyan and a significant identity system that subtly shows the up and down functioning of the stock markets. Online presence was heavily recommended and we set up a detailed website showcasing their products and services.

×
Portfolio+

Local job portal

March 31, 2012

Brand placement | Identity Design | Website

Online job portals are coming up by the numbers every day to come up with interactive designs and user interfaces would place the portal in a very niche segment that would later help it to target the audience easily.

×
Portfolio+

Innovative packaging solutions

November 14, 2013

Package designing

Differentiate or die. We had to come up with a unique packaging solution for that will not only launch the product but also become crowd favourite. With a products like table eggs we needed to differentiate the product using packaging design and were able to successfully win the customers adulation.

×
Portfolio+

Radio to be heard, it has to be seen

July 20, 2008

PSG Tech’s first of its kind community radio has growing popularity of having more than 25% reach in the southern Manchester of India within just few years after their official launch in the air space. Wearing this factor completely in mind we had the task of creating a whole new corporate identity for the station. We got to our creative frame of minds after a definite market research that helps develop the brand’s culture, its objectives that hold the key of differentiation to set the competitive advantage for the brand. We developed a unique personality, color palette, and instilled identity guidelines to protect the effectiveness. The programmes aired on the channel are particularly socially relevant, eye opening issues, educating the masses to analyze and propose solution themselves, promoting youth talents, making aware of the current happenings around the city, airing success stories of big business magnates to motivate youngsters. We came up with distinctive marketing materials and created fresh brand assets that clearly were perceived as an accurate picture both inside and outside the organization. The success of the campaign was everyone realized the unique factor that sets Echo 107.8 MHz apart from the competition. It catapulted a steer of interest among existing and potential listeners. Our core formula for the radio of being heard as well as being implicitly seen in everyday facets of people’s lives was well received among the target group.

×
Portfolio+

Traditional kerala sarees

February 28, 2014

The celestially designed sarees that are generously infused with a traditional touch come under brand Apala’s fold for the young ladies to sport their cultural connection up the sleeve. It is a brand that emphasizes the rich culture of God’s own country. Apala spells the meaning of beauty and art of deep expression. We exemplified this sense into the brand logo designing to sync it well across all forms of brand communication. This was instilled into the brand persona and won the customers adulation. The Kathakali was chosen to be the face of the brand as it has a universal appeal to reflect Kerala’s cultural and traditional roots to the world. This helped brand Apala to become a crowd puller.

×
Portfolio+

Branding solutions for fashion brand

February 15, 2014

Velli Pattu the innovative fashion product brand of textile giant’ The Chennai Silks’ was required to awestruck its customers at the very outset. The Chennai silks wanted us to come up with an off the mark branding solution for their fashion brand ‘Velli Pattu’. Velli Pattu means silver silk which is a rare combination of fine silk and the elegant Silver metal. Our work was to get that classy act of finesse for the brand as this was a rare culmination of description of two exquisite things. Silver is pure and contains anti biotic properties that adds value in its varied applications. Combining silver’s medicinal properties and silk’s rich goodness, we reflected this doubled grandeur by well executed marketing materials, sophisticated logo designs and an upbeat external communication process for the brand. All these were imbibed into the brand that fostered the winning potential to gain the loyalty and support of its customers.

×
Portfolio+

Sweetened surprise

March 12, 2014

LOGO DEsign | Packaging

An exclusive venture for manufacturing and selling pure ghee sweets, mouth watering crispy savories and an authentic restaurant, Sri Balaji Sweets needed to get their identity and communication process totally cut out from the rest. We came up with an exceptional packaging solution design and a standalone logo that effortlessly established a favorable response with the customers. The idea of differentiation was strongly adhered, to make the brand’s products look very tempting and a pleasing surprise for all sweet lovers. The all pink appeal has been chosen as it subtly reflects the sweetness in the offing. Our well thought approach helped the brand gain attention from the crowd.

×
Portfolio+

Dance school identity design

August 15, 2006

Logo Deisgn

Dance is a creative medium and it deserved a creative logo. We coinded the name and also gave it the firey red apeal to gain attention to the casual person to reflect the passion we have towards dance.

×
Portfolio+

When you say good morning

October 2, 2013

Identity design | Marketing Kit | Packaging

‘Uathayam’ the brand name is synonymous to the word rise referring to Sun rise. The brand Uathayam Dhothies manufactures and sells the traditional south Indian attire of men and wanted us to popularize Dhothies as a regular morning wear that infuses power, pride and respect in the person’s stature. We had to address the niche segment and hence zeroed in on the idea of giving the rising sun’s rays in white color on a green background. The white appeal was chosen to instill purity, freshness and success in the attire and not typecast it to be an attire of old fashion. This identity strategy for the brand coupled with the refined marketing style and distinct packaging designs spelled the elegance of the brand almost instantly. This helped the brand to win the trust of the target audience and went on to become an inspiring story in the market.

×
Portfolio+

The Temptation of ice-cream

June 23, 2013

Identity system | Marketing kit

Ice creams look frosty as ever but here we came with brand Fristie Ice creams by establishing an effective identity system that is crucial for any businesses and brands today. The chilled lip smacking Ice creams are always an instant hot sensation among children, youth and even adults. Our work was to get structure the identity system well in the brand campaign and well articulated marketing communication online and offline collaterals. We worked on the idea of temptation that holds the key to food products such as chocolates, smoothies and ice creams. The unique selling proposition underlying these products has a direct impact on the temptation factor. After considerable research on other competing brands we came up with the most differentiating idea of temptation by highlighting it in the form of rich product visuals and an apt positioning line ‘tempting taste that will melt your heart away.’ The identity system for Fristie ice creams was cut out from the rest in the form of brand persona, logo designing, and coloring making an effective brand essence. We provided successful packaging designs that transmitted the essence of tempting ice creams each time the viewer sees it.

×
Portfolio+

Taste the freshness

November 20, 2013

Logo | Stationery Kit | Marketing Kit | packaging

Another spray of healthy freshness from the stable of Crystal Tea is brand Oja Brew. This time this 100%nature inspired tea has all the merits of nature fresh fruits passionately infused into the pack. So we had to get that fruity appeal with a refreshing look into the logo designing, stationery and marketing derivatives. Finally it was all tea that gets the classy blends of fruit affection. Further the line also has teas with multi ingredient elements. We came with unique logo designs that reflected the perfect balance of flavor and tea. The marketing aids were designed in such a way that the outward appeal itself gave a neat indication of a pleasurable tasting experience. This explicit identity system showcased the right message to the target audience.

×
Portfolio+

Shorba with a twist

November 20, 2013

Logo | Stationery Kit | Marketing Kit | packaging

Manufacturing Flavored teas with bespoke blends with high level of customization for customers contribute for Crystal tea’s premiere status in the market. Crystal Tea under the brand Oja have come up with freshly flavored infusions of juicy tomatoes in tea called Shorba. The Shorba drink comes with the succulent taste and smooth texture which renders the blissfulness of vitamins in tomatoes completely. We had to exemplify this fact into Shorba’s packing designs, logo and marketing kits. The unconventional combination of tomato and tea leaves was uniquely presented to position the brand ahead of its peers. We came up with innovative logo designs and stationery that spelled the essence to be portrayed as a specialized identity for gaining the competitive edge. The splash of tomato red all over around Oja reflected the tangy sensation in the minds of the end user while looking through the pack.

×
Portfolio+

The beauty secret of Indian royals

January 12, 2013

Beauty of the Indian Royals has always remained to be a deep secret. J &J Pharma wanted us to work on the intricate aspects of their beauty products that showcases before the target group that not only beauty gets enriched but also empowers women to experience the royal feel from within after using their products. All the beauty products are completely Ayurvedic which had the passionate infusion of the rarest herbs that were extensively used by the royal families during the olden days. This secret after much research got surfaced up through these products. We came up with a distinct packaging design that reflected the beauty of women totally personified. The royal classy elegance that the products render to its users was highlighted as part of brand communication. The beauty of Indian Royals that are in awe even today can be a dream come true too in your hands. This out of box approach became an instant success with the target audience.

×
Portfolio+

Branding for Hospitality segment

March 17, 2014

logo design | Interior designs

The craft of versatility got an exclusive touch with our experience in handling the branding campaign of the Hospitality sector. As the sector is rampantly competitive we worked closely on the aesthetics while building the logo designs and creating top class interiors for brand Pandyan Paradise to increase brand awareness and convertibility. This was a comprehensive branding initiative to clearly outlay the vision and positioning into the brand. We started off with creative ideas for the brand Pandyan Paradise logo design that speaks out the essence and also reinstates the brand’s commitment to growth, evolution and expansion.

×

Our Clients

ASIAN PAINTS

SOUTHSIDE

TORMAC PUMPS

ASHOK LEYLAND

GOKAK

RAMACHANDRAN TEXTILES

ROOTS

GV FILMS

LMW

FORBES

TATA

SRI KUMARAN

PRICOL

MRF RACING

NATIONAL PAINTS

TRIGGER

SUGUNA FOODS

SHANTHI POULTRY

SELOR

THE CHENNAI SILKS

JOBIHO.COM

WIELDER

ELGI

RAMRAJ

BOOMERANG

LUX

LAKSHMI CARD CLOTHING

Contact

Drop us a line


Reach Us

We are never far away. We are always at your call. Let’s make a deal.

There are lots of reasons to contact us and we like to hear from you. We are always ready to talk business.Let us know what you need or what is on your mind. Our team is keen to discuss your needs and to determine how we can help.

On the Map

GRAPHIC DESIGN

Graphic designers with years of experience to develop creative’s that will suit your brand design

E-COMMERCE WEBSITES

Slick ui/ux designs with custom coding on various platforms to launch your presence online.

BRANDING

Embark upon enhancing your brand through our strategic brand consulting process

CORPORATE FILM & TVC

Enhance your brand visibility through our professional audio video production

PACKAGING & PRINTING

We provide a variety of innovative solutions for printing & packaging for our clients.

CORPORATE

The primary factor in being a successful corporate today is alignment. Alignment, of your position to your target audience's perception.

RETAIL

A retail experience is heavily motivation driven. It is all about how customized you make your space for your customer.

TECHNOLOGY

The advent of web 2.0 has marked a new era in the IT world. We launch web applications that are launched into today's global village.

SERVICE

product consisting predominantly of intangible values. Making service easier to buy and sell and be recognised in the market

EVENTS

Event branding will enhance the visitors as well as help in placing and launching the brand into a particular segment.

PRODUCT

Practically this involves managing the tangible and intangible aspects of the brand. Making effective packaging and communications collateral

BRAND PROGNOSIS

It is an iterative procedure that ensures that your brand lives up to the brand promise. We develop unforgetable brand stories

About
About

MIND READ

It is the process to understand Essence of target audience, the current trends, Emotional quotient and Market demand

SENSE SQUARED

It is an analysis of the 5 human senses. It involves study of how clients co-relate the 5 senses to your brand experience.

About
About

SMART WRAP

In a world of similarity, it pays to be different. It is all about product packaging and design.

About

SOUND HORN

Communicate across all platforms, across all media. A campaign set to market your product

About

KICK START

Branding, ideation and launch of your Startup company. Everything required to launch and take off

BRAND AID

Monthly retainer fee to handle your brand in all segments and platforms. 360 Degree branding solution.

BRAND ALIGN

Align your company on its vision and values. Develop seamless collaterals to enhance the same

HUMAN SYNC

GHuman resource and internal brand alignment solutions to ensure increased market value to your company.

MOBAPPY

The mobile revolution has spawned off new opportunities for all industries. The added edge of involving the customer has a new dimension to product development.

SOLV-E

Our Solv E program is about catering to your every need in the World Wide Web. Solv E is a software model spawned web application development system.

WEBCOM

Our webcom program is about marketing your presence online. Social media integration, digital marketing, direct mailers and search engine optimisation.

×